Alcatel-Lucent broadcasts IFA International TV at IFA trade show in Berlin using both DVB-H and DVB-SH
Berlin (ots) -
Alcatel-Lucent broadcasts IFA International TV at IFA trade show
in Berlin using both DVB-H and DVB-SH
During IFA 2007, one of the world's largest consumer electronics
trade show, Alcatel-Lucent (Euronext Paris and NYSE: ALU) will be
broadcasting IFA International TV, a dedicated mobile TV channel for
the show. The program will feature interviews of consumer electronics
thought leaders attending IFA, which runs from August 31 through
September 5 in Berlin.
For the first time at IFA, this demonstration will encompass the
DVB-H and DVB-SH technologies in parallel, two international
standards for broadcast mobile TV. Cleverdis, a leading corporate
publisher and the editor of the IFA International magazine, will
produce the content for IFA International TV.
IFA visitors will be able to view IFA International TV as well as
other broadcast mobile TV channels during "walking demonstrations"
using DVB-H and DVB-SH in Hall 26. Presentations on the respective
advantages of the DVB-H and DVB-SH technologies will be held at the
Alcatel-Lucent booth at the Technology & Science Forum - Hall 5.3,
Booth #11.
With its unique combination of a specialist exhibition and a forum
for discussions about innovative media technology, the IFA's
Technology & Science Forum is the natural place to present
Alcatel-Lucent's mobile TV capabilities.
"At Alcatel-Lucent, we believe that the technology is now
available to enable the successful ramp up of attractive mobile TV
services for the mass market," said Olivier Coste, Chairman of
Alcatel-Lucent's mobile broadcast activities. "We deem our
broadcasting of IFA International TV based on our advanced DVB-H and
DVB-SH solutions as a great opportunity to demonstrate how
high-quality programs can benefit from a good mix of broadcast mobile
TV technologies to reach the largest possible audience in mobility
situations."
Alcatel-Lucent's Unlimited Mobile TV solution (DVB-H and DVB-SH)
is an end-to-end solution encompassing network infrastructure
(including terrestrial transmitters, antenna systems, satellite and
backhauling), network head-end, application platform,
unicast/broadcast integration, and professional services like
deployment, operation and maintenance. This solution is supported by
an ecosystem of partners including major chipsets vendors and
terminals manufacturers. Alcatel-Lucent helps mobile TV services
providers design, develop, deploy and operate effective mobile TV
solutions, optimized specifically for their environment in terms of
technologies and spectrums.
Alcatel-Lucent is committed to supporting service providers in
delivering a truly converged TV experience. The company already has
established a leading position in interactive TV services, and
provides solutions that enable TV, video and music services for more
than 120 fixed and mobile service providers around the world.
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